Black Friday: Comment préparer votre E-commerce
It's no secret: the holiday season is a crucial time for retailers — and online commerce risks crushing competition again this year. Internet will be THE most popular destination for holiday shopping and the famous Black Friday and Cyber Monday weekend. Black Friday offers small businesses a unique opportunity to attract the attention of their target consumers as they embark...

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Halloween : 5 idées marketing pour votre PME
Halloween is the perfect time to attract more buyers to your branch office or website or social networks, implementing incredibly effective marketing ideas for small and medium businesses. In fact, according to the National Retail Federation, more than 35% of consumers search online for inspiration for scary themed costumes, decorations or party ideas. This party is therefore a golden opportunity...

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Black Friday: 7 idées de campagne marketing
Let's be honest: Businesses know how important email is to generate revenue in 2019. So most people plan to send emails to their customers and prospects at this time of year. How do I make your email stand out from all the offers your customers will receive between Black Friday and Cyber Monday? Don't panic. We share 7 of our...

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Tendance Écolo: Idées pour une entreprise plus verte
Greening your business is not only good for the environment, it can also increase your sales. Learn how to make your business greener and win customers with these Outgo tips!

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Publicité sur Facebook: Les 5 meilleures pratiques pour PME
On average, Facebook has more than 1.4 billion active users every day — from CEOs to students and businesses. And while the community is clearly present, connecting with them from a marketing point of view is not always as simple. For brands, publishing on Facebook is no longer enough — especially for those that are beginning. Of course, you can...

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Team building: 10 idées d'activités qui sortent de l'ordinaire
When we suggest team building as an individual or organizational development solution, the first reactions we collect very often result in a certain scepticism about the real effectiveness of its use. But getting into a group of colleagues where people know each other can sometimes be difficult, especially if you are several newcomers in the same period. This week, Outgo...

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Halloween: 9 trucs pour augmenter vos ventes
Fantasy is on our doorstep with the arrival of the Halloween party and most marketers will tell you that your marketing planning should start right now! Every year on Halloween, a considerable number of potential customers and a huge volume of sales are reported to e-commerce stores. Last year, in 2018, at the request of buyers, the annual amount of...

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Marketing Sur Twitter: Tout ce que vous devez savoir
What is Twitter marketing? That's what you want it to be. Want to know more about your customers? Make your brand a little more human? Create buzz on your new product? Provide ultra-fast customer support? Start rebuilding your reputation after a public relations disaster? Publicly humiliate trolls? Twitter is covering you. Whatever your goals, there's no question that Twitter can...

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Intelligence d’affaires: L'importance de quantifier vos résultats
Successful entrepreneurs have always relied on some form of data to guide them in managing their business. Whether it's internal data such as labour cost or process efficiency, or external data such as demand for any product, your business needsto focus on acquiring business intelligence. Still not convinced? Here are some of the main reasons why quantifying your results and...

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